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::::IIVU ASKARII:::: MKT 501 need reference of MCQsssssssssssssssssssssss

Question No: 35    ( Marks: 1 )    - Please choose one

 Management at XYZ Company is having difficulty in raising the introductory price on system components to cover its increased costs. To cover the increased costs the XYZ Company will use which of the following pricing policy in pricing these components?

        Odd-even

       Skimming

       Penetration

       Psychological

Question No: 38    ( Marks: 1 )    - Please choose one

 The stage in which the sales person relates the feature of its product to the needs of customer is:

 

       Demonstration

       Prospecting

       Presentation

       Close

Question No: 41    ( Marks: 1 )    - Please choose one

 One factor that would cause the marketing channel to be longer is:

       The geographical concentration of consumers

       Product having low technical complexities

       The manufacturer desire to control the channel

       Large orders

   

Question No: 48    ( Marks: 1 )    - Please choose one

 Which of the following would be a topic for exploratory research?

       Accounting procedure and financial practices

       Publicity and public relations

       New product development

       Sales result and market coverage

   
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