Question No: 35 ( Marks: 1 ) - Please choose one
Management at XYZ Company is having difficulty in raising the introductory price on system components to cover its increased costs. To cover the increased costs the XYZ Company will use which of the following pricing policy in pricing these components?
► Odd-even
► Skimming
► Penetration
► PsychologicalQuestion No: 38 ( Marks: 1 ) - Please choose one
The stage in which the sales person relates the feature of its product to the needs of customer is:
► Demonstration
► Prospecting
► Presentation
► CloseQuestion No: 41 ( Marks: 1 ) - Please choose one
One factor that would cause the marketing channel to be longer is:
► The geographical concentration of consumers
► Product having low technical complexities
► The manufacturer desire to control the channel
► Large orders
Question No: 48 ( Marks: 1 ) - Please choose one
Which of the following would be a topic for exploratory research?
► Accounting procedure and financial practices
► Publicity and public relations
► New product development
► Sales result and market coverage
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